Seoul Design Festival_Seminar_KIM Chiho

KIM Chiho
Art director of Seoul Design Festival
Professor at Yonsei University
Hillstate Gallery, Dec 15.

He explains the stragegies of successful international design promotion with 11 key words.
I think it has been described elegantly.

1. Concept : Think simple but clear
Try to show what you are designing with simple and clear ways.
As well, design should be considered as a process of production.

2. Image : Design your mind
Your design should contain your idea, philosophy and image.

3. Korean? : Don't be too much Korean
Korean and Traditional do not go together all the time.
Think about the identity that we have now.

4. Perfection : See inside from Outside
If it is not perfect, do not show it.
5. Material : Think about Skin
Korean designers are likely to focus on the shape not the materials.
Find the new materials and apply them to your design. You will find something quite new.
6. Language : Speak your mind
Cannot have any business without proper communication.

7. Unique : Be yourself not else
Do not copy any others. Make your own design with uniqueness.

8. Passion : Be maniac to your life
If you do not have passion, ask yourself whether you are a designer
9. Party : Enjoy your business
Party is a great chance to develop your business.

10. World : Show to the world
Your stage is not Korean peninsula. It's the earth.

11. People : Always think about people
Design for human, not for design itself.


Design Management Conference...well done

It was a great conference with full of passion toward design management.
I would like to thank to Thomas, Alison, Jaibeom and all the speakers from all over the world.
Definitely, I will continue to work on it.


red dot concept design award

Mr. SEO Youngmin(second from right), industrial design major at Pratt Institute, was awarded red dot concept design award 2007.



Sharing Design (Beautiful Fund & KIDP)

Beautiful Fund (http://www.beautifulfund.org)/ and Korea Institute of Design Promotion(http://www.kidp.or.kr/) began "Sharing Design Project".
"Sharing Design Project" is a way that designers donate their design for the poor organizations.

디자인진흥원-아름다운재단 "디자인을 기부합니다"
한국디자인진흥원(원장 이일규)은 아름다운재단(이사장 박상증)과 함께 공익단체들의 대표 이미지(CI) 등을 무료로 제작해 주기로 했다고 19일 밝혔다.디자인진흥원이 모집한 29명의 디자이너들이 아름다운재단에서 추천한 한국근육장애인협회 등 29개 공익단체들의 CI와 홍보물 모금함 등을 디자인 해주는 방식이다.디자이너로는 박금준 601비상 대표와 박봉래 한양여대 교수 등이 나선다.이일규 디자인진흥원장은 "디자인 나눔 사업을 통해 재정이 열악한 공익단체들이 이미지를 개선하고 활발하게 활동을 벌일 수 있을 것으로 기대한다"고 말했다.


Pratt 3D Class at sadi

Rowena Reed Kostellow Fund at Pratt Institute began its workshop on 3D Design first in Korea.

Karen STONE, the director of Design, Knoll was attending as an instructor for this program.

Professor KIM Sun-hee is the workshop director at Rowena Reed Kostellow arranges all the programs. As well, she translated the book, Elements of Design into Korean.


Come back to Korea

4 months in NY has been ever greater than any other time in my life.
I thank to all my friends whom I met in NY and I promise that I will be your friends forever.




Boston_different from NY

ICA : Institute of Contemporary Art

MFA : Museum of Fine Art

Quincy Market


Gwangju Design Biennale Presentation at NY

It has been great to see the leading designers in New York at a place.

Peter L. Barna : Provost, Pratt Institute http://www.pratt.edu/

Tucker Viemeister : President, Studio Red at Rockwell Group http://www.redrockwell.com/

Eric Chan : President, Ecco Design http://www.eccoid.com/

Richard Wilfred Yelle : Chair, Art and Design, University of Bridgeport www.bridgeport.edu

Dan Buchner : Vice President, Design Continuum www.dcontinuum.com

Lisa Smith : designer http://www.lisasmith.net/lisasmith.htm

Matilda McQuaid : Deputy Curatorial Director, Cooper Hewitt Museum www.si.edu

KIM Sunhee : Workshop Director, Rowena Reed Kostellow www.rowenafund.org

Constantin Boym, Laurene Leon Boym http://www.boym.com

Manuel Saez : Design Director, Humanscale www.humanscale.com

Gwangju Design Biennale 2007 Presentation Night at W hotel in Time Square.
March 20, 2007


elements of design

pic: 3D class in Pratt Institute

I have been here in Pratt for 2 months and was looking for the answer why Pratt is so strong in their education not only domestically, but also internationally.

I believe I found a hint for the question which is "the elements of design".
Once you begin to read this book and join the 3D class, you would realize what I actually mean. This book is also translated as Korean by Professor KIM Sun-hee with Ahngraphics.

Please get more information about this book and Rowena fund.



gathering with young korean designers in ny

It has been always great to meet the young creative designers.
They have studied Industrial Design at Pratt Institute and some of them are
working for design firms in New York. They are all passionate and full of ideas.
I hope to have an exhibition in New York with their own works soon.

Before the meeting, I visited a design firm, Humanscale Design Studio.
The designers are from different countries, backgrounds, cultures however they been sharing ideas together and which enables them to make great works. Please see the diversity of the team in Humanscale Design and their design.


I thank you to Mr. KWON for your invitation to your studio.

Mr. Steven KWON Industrial Designer, Humanscale Design Studio


At MoMA_New Exhibition

One of my favorite place.
It has certain collectons that stay same but it also moves with new waves all the time.

Flag made of bricks

The Worldmap with national flags.
See the wolrd that was really red in Russia and China part.
Did they chose their national flag accordingly with their political ideology.

The African-American Flag
Have to ask any African-Americans think that way.

MoMA_ http://www.moma.org


Ecco Design New Years Party

ECCO Design in New York has hosted its New Years Party at their office.
More than 200 designers attended and enjoyed the gathering.

Eric CHAN was a speaker for design conference organized by KIDP.
If you would like to learn more about ECCO Design,


Designers as leaders

* I like the introduction of the writing. It brings me into the story and gives me to think and think.
Designers as Leaders (Originally published in Perspectives)
Richard Farson

Design is one of the few professions dominated by its clientele. Compared to physicians, attorneys, and academics, designers are inclined to do what they’re told. That posture is so widely accepted among designers it sometimes seems that the only ones who can occasionally insist on having things their way are the superstars of design.

Of course, having one’s way is hardly the ideal manner in which to conduct a professional relationship. Nevertheless, design judgment, even in matters of social responsibility such as health and safety, let alone matters of esthetics, efficiency, productivity and visual impact, is often subordinated to the client’s or employer’s wishes.
That is such an old story among designers that perhaps it is small wonder that designers tend not see themselves as leaders. If they have learned not to expect their professional judgements to sway clients or employers, how can they imagine leading corporations or communities, to say nothing of exercising leadership in the developing global arena? It is simply impossible for most designers to think of themselves as having a place in high councils of decision making.

If you want to read whole story, please go to
Related articles


everythings cool~

You may not get any clear images on the movie from its title, but will finally recognize why it is named so.

This is about Global Warming and Global Warning!!!

Someone who has worked for 20 years for warning people the seriousness of 'Global Warming" found out that his work is having some results. But it's still far to go.

This link is about oil industry.


some changes make better...

It will be a good experience for children to learn how to communicate with the animals. The animals are in the cage, however, children can still meet them and feel. Going to zoo and meeting animal will be a never-forget experience to them.

Paragraph above has been changed...

It will be a very important experience for children to visit the zoos. Most of the animals can be observed from the short distance. Going to the zoos and meeting the animals are definitely one of the never-forget moments to them. I brought my niece and nephew to a zoo near my home and they were so happy that I could see all the animals that they learned from the books. They tried to talk with all the animals and they believed the animals were their real friends. Going to zoos will help children to grow in their emotional aspect as well as knowledge.


is that a building or iron?

Whenever I see this building at Commercial for Cable Movie Channel, I felt it looks very much like iron.^^

Flatiron Building (1901-1903)
Between 22nd & 23th, Fifth Avenue
D.H. Burnham & Co
Height 91.4m


design life now @ cooper-hewitt

Design Life Now : National Design Triennial 2006

December 8, 2006-July 29, 2007

The third Triennial brings together the experimental designs and emerging ideas-including animation, new media, fashion, robotics, architecture, product, medical, and graphic design-at the center of American culture from 2003 to 2006.

Related Links...


the tipping point

In the class, we are reading a book, "The Tipping Point".

This book tries to prove that there are 3 rules of the "Tipping Point" when a dramatic change occurs.

You may not get any clear explanation of the book from the image above, however, you may understand better after you read the book through.

I am sure the image will look different.^^

* The image was done by Ryu of my class.

You may also compare with the other mind map which looks more scientific.


new life in new york

Do I think I was lucky to be here in New York?
Yes, right...

"Luck is what happens when preparation meets opportunity.

pic: In front of Madison Square Garden

annie leibovitz

When I first heard about Anne Leibovitz, I was not able to figure out who she was. Then, I found out that she took the photo of Demi Moore when Demi was pregnant. It was a shock to me to have that kind of photo and now I understand the meaning of it since I became a father of a son.

It seems amazing to see how great celebrities joined Anne’s work. I think Anne has a special sense to capture the best moment of the time for them. As well, Anne seems to encourage people to show their best in the picture.

Another thing is that photograph helps each other to be in a family. Many of Anne’s photos show the importance of family tie. Even though there are much of differences among the societies, family will be one of the common points that people think important. There are many different pictures of her family and she says that she is so lucky to have the photographs. Anne is brave enough to show her personal side to prove her love to all of them.

Through our life, we would meet all kinds of questions and I think Anne gives an answer for this. After meeting Anne, I found myself trying to be more dedicated to my family and friends. This is what I got from her and I would like to continue my respect to her.


artist's statement

After the globalization, the world is getting very closer and sharing much of it. As the result, having network with people in the world is essential and unavoidable. Then, how I can access to the people and build up the network? It will be the key issue and I think the answer is 'proper communication'. And communication is not only open our mouth, but also open our hearts.

Since 2002, I have been planning design exhibitions and seminars, meeting designers from all over the world. My challenge was to be their friends intead of remaing their business partners. As it has been proved through my personal experience, good communication brings good result of the project.

Design is also communication. Designers will communicate with people through their design, e. g. Mr. Alvar Aalto tried to comfort and rest to people through his work. People still appreciate his work not because he had performed well, but he had good intention of design.

Real success is finding my lifework in the work that I love. To find something I can enjoy is far better than finding something I can possess. I believe I have been succesful so far and I would like to continue it in the future. Right now, what is the most important thing for me is definitely my family.